What is strategy? I thought you might want to know.
If you google “strategy” the following definition will appear: “a plan of action or policy designed to achieve a major or overall aim.”...
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kmcgourty2
- Mar 17
- 1 min
Strategy Should Follow Objectives
Don't confuse motion with progress. That is essential what happens if your strategy isn't focused on achieving a specific result. So get...
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kmcgourty2
- Apr 8, 2020
- 3 min
The New Rules of Doing Business During and After Covid-19
I truly hope and trust you are well and are in good spirits during these extraordinary times during the Covid-19 crisis. Yes indeed, we...
2 views0 comments
kmcgourty2
- Oct 15, 2019
- 3 min
Keep Your Plans Simple Stupid
It isn’t that we don’t plan. It’s actually pretty easy to plan. I can tell you first hand, I have written thousands of plans. Many of...
4 views0 comments
kmcgourty2
- Dec 12, 2017
- 4 min
Rethinking the Christmas Tree – the Never-Green Holiday Tree is Born
So it’s Christmas time and once again I find myself wondering why do I need to put up a Christmas tree anyway? What’s the purpose or...
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kmcgourty2
- Nov 15, 2017
- 3 min
Want to Improve Your Innovation Results? Then Approach Innovation as a System
A colleague of mine pointed out to me: “Every business is perfectly designed to produce the results it is producing.” What a profound...
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kmcgourty2
- Oct 23, 2017
- 4 min
Creating the Next Big Thing for Middle Market Companies
I recently joined Mike Smart Founder and Principal Consultant at Egress Solutions on a webinar to discuss the need and challenges middle...
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kmcgourty2
- Feb 8, 2017
- 4 min
Strategy Needs to Evolve to Meet the Challenges of a Changing Environment
Imagine you are the quarterback in the big game, and you find your team down 17 to 0, with 8 minutes remaining in the game. Your game...
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kmcgourty2
- Nov 16, 2016
- 4 min
The Balancing Act Between Deliberate and Emergent Strategy
In my previous article, The Reports of Strategic Planning’s Death Is Greatly Exaggerated, we discussed why top-down (deliberate/intended)...
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kmcgourty2
- Sep 19, 2016
- 4 min
The Reports of Strategic Planning’s Death Is Greatly Exaggerated
When I read management articles about the death of strategic planning, I am reminded by the quote Mark Twain quipped after hearing a...
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kmcgourty2
- Jul 20, 2016
- 4 min
Why Breakthrough Ideas Often Never See the Light of Day
A common ailment of new product development is the inability of companies to kill off projects that no longer demonstrate economic...
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kmcgourty2
- Jun 17, 2016
- 3 min
Creating a Competitive Advantage Requires a Reformulation of Your Strategic Playbook
In a fast pace competitive environment where change is the only real constant, how does a business build and maintain a competitive...
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kmcgourty2
- May 17, 2016
- 3 min
Identify “Strategic Possibilities” Using the Jobs-To-Be-Done Opportunity Matrix
In my last article, “Finding The Next Big Opportunity Using Jobs-To-Be-Done Innovation Theory,” I presented the “jobs-to-be-done (J2BD)...
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kmcgourty2
- Apr 19, 2016
- 4 min
Finding The Next Big Opportunity Using Jobs-To-Be-Done Innovation Theory
All successful companies have a clear strategic direction of where to play (their target market) and how to win (their unique value...
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kmcgourty2
- Mar 14, 2016
- 3 min
Great Ideas Are the Fuel of Successful Innovation
Coming up with great ideas must be a priority for companies who want to launch a continuous stream of successful new products. The better...
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kmcgourty2
- Feb 9, 2016
- 3 min
The root cause of new product failures and a cure
Studies have shown that the failure rate for new products across most industries runs between 40% to 90% of the time. And most failures...
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kmcgourty2
- Jan 13, 2016
- 4 min
Your New Innovation Promises to Change the World – But Is The World Ready For Change?
You have a great new solution that you believe passionately will help people get an important job done way better than what they are...
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kmcgourty2
- Dec 21, 2015
- 4 min
2015 End of Year Quotes to Noodle
Hard to believe, but 2015 is almost over At the end of each year, I like to post my favorite quotes I come across that either inspired...
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kmcgourty2
- Nov 23, 2015
- 4 min
“i-watch” form the sidelines: a great idea or too little too soon?
Dick Tracy was wearing a “smartwatch” way back in 1946. So the idea of a smartwatch is nothing new, at least not in the imagination of...
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kmcgourty2
- Oct 8, 2015
- 5 min
Choose The Right Development Strategy Based On Where You Are In The Knowledge Funnel
Developing and launching innovative new products is inherently risky. No true new idea is fully formed from the start. You simply will...
2 views0 comments
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