Lean Product Development

Time-To-Market Matters – But Time-To-Profit Is The Real Objective

Accelerating the time it takes to identify and transform a great idea into a successful new product should be on top of your list to...

Don’t Confuse Motion With Progress

There are a lot of reasons why companies struggle with product development cycle times. Sometimes NPD teams simply underestimate how long...

Simple and eloquent design is the ticket to success – but how?

One of the biggest mistakes I see high-tech companies make is to over feature their products with the thought that more is better. I am...

In Pursuit Of The Ideal Product With Lean Product Development Principles

How close to the “ideal” product development process does your NPD system approach? Where the output of your development process...