kmcgourty2Sep 19, 20164 minThe Reports of Strategic Planning’s Death Is Greatly ExaggeratedWhen I read management articles about the death of strategic planning, I am reminded by the quote Mark Twain quipped after hearing a...
kmcgourty2Jul 20, 20164 minWhy Breakthrough Ideas Often Never See the Light of DayA common ailment of new product development is the inability of companies to kill off projects that no longer demonstrate economic...
kmcgourty2Mar 14, 20163 minGreat Ideas Are the Fuel of Successful InnovationComing up with great ideas must be a priority for companies who want to launch a continuous stream of successful new products. The better...
kmcgourty2Feb 9, 20163 minThe root cause of new product failures and a cureStudies have shown that the failure rate for new products across most industries runs between 40% to 90% of the time. And most failures...