kmcgourty2May 21, 20133 minNot All Innovations Are Created Equally: Therefore Don’t Treat Them EquallyIn last week’s article we talked about achieving balance both in creating an innovation process that balances creativity with structure,...
kmcgourty2May 14, 20134 minInnovation Doesn’t Happen In a Vacuum. It Needs Management Direction, Structure and Resources To ThrA lot of companies trying to break out of the “me-too” product doldrums start their innovation process by getting a bunch of people...
kmcgourty2May 7, 20134 minWhy Brainstorming Often Delivers Ho-Hum Ideas and What You Can Do To Improve Your ResultsI have seen a lot of innovation initiatives get started by bringing together a whole bunch of people from inside a company to...
kmcgourty2Apr 29, 20134 minAll Great New Products Start Off as a Good Idea. But No Great Product Starts Off as a Bad IdeaI have been spending a lot of my time recently working on a winery business with my partners down in Paso Robles and Ukiah. We are really...